"BIBA, a synonym for pretty women in Punjabi, is literally a home grown ethnic wear brand, started by
Mrs. Meena Bindra from her house in Bombay, way back in 1988. Soon, the brand started spreading its
wings in and around the city as the product’s styling and beautiful hand block prints started getting
fantastic response from the local communities, including many film stars as well. The retail revolution in the
country gave the brand the desired recognition and an opportunity to grow across the country. Symbolizing
the strength and the spirit of today’s woman, BIBA today is the most loved ethnic wear brand in the country.
With a prime objective of providing trend setting and fashionable Indian attire at an affordable price, BIBA
products are available in all three categories of SKD (SalwarKameezDupatta), M&M (Mix & Match) and
Unstitched Fabric. The popular demand from its avid patrons, led the company to introduce BIBA Girls, a
dedicated range for kids between 2 to 15 years. With an aim to tap the burgeoning premium ethnic and
bridal wear segment in the country, BIBA now also offers designer wear under the label BIBA by Anju Modi.
BIBA products are available through 280+ stores in 113 cities, apart from the presence in all the major
retail chains in the country like Shopper’s Stop, Lifestyle, Pantaloons and Central. Over the years, the brand
has received awards & recognition from various organizations like Shoppers Stop, Myntra, Images Group
for being the ‘Most Admired Women’s Indian wear Brand’ on many occasions credited to its innovative
designs, fit, silhouettes and varied colour palette. Our Founder & Chairperson Mrs. Meena Bindra
has recently been awarded the Lifetime Achievement Award by CMAI and Franchise India for her
contribution to the apparel industry. The brand is guided by the vision of Siddharath Bindra, who
as Managing Director is responsible for overall growth of the brand."